About Oddish

Brand and copywriting studio for services & creatives.

Oddish Brain Tick Brand Illustration
Oddish Founder Carmen Spencer Copywriter Illustrator Designer

WHO YOU’RE WORKING WITH

Meet Carmen Spencer

Storyteller at heart, strategist by habit, Carmen helps brands figure out what makes people curious: what they want to hear, see, or feel to be drawn in. These are the stories others miss, and the pulse behind brands people care about.

After 15+ years in the marketing and creative industries, Carmen knows what works and what’s just noise. She earned her stripes leading small but mighty teams, building strategies, visuals and messaging that moved the needle for brands of all sizes.

Working client-side, in-agency and founding a sustainable fashion label means Carmen understands the battle of the founder’s to-do list and the perks that come with having a like-minded team around you.

Oddish was born to help services and creatives tap into their story with strategic branding and copywriting that does more by saying more.

Oddish Stars Brand Illustration

15+ years in the game

Extensive marketing and creative industry know-how, delivered with a cocktail of creative and logical thinking.

Oddish Hand Holding Brand Illustration

Strategic and honest support

Feel confident knowing your business goals are being taken care of with a personalised 1:1 experience.

Oddish Money Flowers Brand Illustration

Transparent packages

Know exactly what to expect with packages that allow you to invest in what you need when you need.

Book a chat with Carmen.

Think we’re a good match? Let’s start the conversation.